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Why money sitting in a checking account is money that shrinks

Inflation of 3% a year sounds small. But ₪100,000 sitting without earning a return will be worth, in purchasing power — ten years from now — about ₪74,000. The money doesn't disappear from the account. It erodes.

The simple conclusion that follows: not investing is also an investment decision — and usually not a good one.

What happened in the market in 2022 — and why

In 2022, the Bank of Israel (and most central banks around the world) raised interest rates sharply to fight inflation, which had reached record highs. The result: stock prices fell — both on the Tel Aviv exchange and on Wall Street.

The reason: when interest rates rise, government bonds (considered safe) offer a higher return. That makes investing in equities — which carry higher risk — relatively "less attractive." Money flows from risk to safety. Stock prices fall.

💡 The connection: high interest rates → bonds more attractive → equities less attractive → stock prices fall. This connection isn't always immediate, but it's one of the most powerful forces in the capital markets.

Inflation — good or bad for investors?

It depends. Companies that can raise prices (such as consumer, energy and real estate companies) benefit from inflation. Companies with fixed costs and rigid selling prices — suffer.

Equities in general are one of the best protections against inflation over time — because companies generate real profits, not nominal ones. But in the short term, high inflation produces volatility.

What an Israeli investor should do

The simple conclusion

Inflation and interest rates are part of investing life — not anomalies. The investor who understands these connections isn't surprised when the market reacts — they're prepared in advance.

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Ido Sidi
Ido Sidi
Licensed Financial Advisor · Licensed Insurance Agent · 20+ years in the capital markets

After two decades at the forefront of the capital markets, Ido focuses on personal advisory work. He works from Ra'anana with clients from all over Israel, face-to-face and over Zoom. More about Ido →